Transforming the gym membership experience

Major gym brands are replacing cards and fobs with NFC-enabled membership passes in Apple Wallet and Google Wallet to transform the gym experience, increase app adoption and drive up revenues.

Transforming the gym membership experience

Major gym brands are replacing cards and fobs with NFC-enabled membership passes in Apple Wallet and Google Wallet to transform the gym experience, increase app adoption and drive up revenues.

Gym members love the convenience of being able to ‘just tap’ their phone (or Apple Watch) to do almost everything – from breezing through an entrance turnstile to auto-configuring gym equipment, tracking their workout, checking into a class and even getting a rehydrating drink dispensed to their preferred recipe.

Gym owners love the benefits for their operations – gone are the constant hassles of dealing with forgotten, lost and damaged physical membership cards, there are no fears that barcode and QR-code IDs are being shared to allow fraudulent access by non-members, and class check-in is near effortless to manage. App adoption can also be increased by distributing NFC wallet membership IDs via the app only. And don’t forget the increased sales and marketing opportunities enabled by new data collection and notification options.

Boost retention – help to hit your goals with the best membership experience

Our VTAP readers enable the easy deployment of this super-convenient ‘just tap’ experience – for opening turnstiles, setting-up gym equipment, checking-in for a spinning class, or using the club restaurant / café.

Frictionless gym access - make it cool

VTAP NFC Wallet readers automatically select the correct membership pass when a phone or Apple Watch is tapped, allowing members to breeze through a turnstile or entrance door without having to search for a QR code or physical card or fob.

The Apple Wallet and Google Wallet apps are always on standby for immediate use, just as they are for contactless payment.

Several models of VTAP reader are available for controlling access, including ones that are fully compatible with existing systems and RFID cards, and others that can be connected directly to cloud membership systems and turnstiles, eliminating the need for legacy hardware.

Equipment check-in - join the dots

Equipment manufacturers use VTAP readers within their own products to provide club members with the same superior ‘just tap’ experience throughout the gym.

Members can tap to login to smart gym equipment that automatically configures itself to the user’s preset preferences, and shares fitness performance data with cloud apps for progress monitoring.

Our VTAP readers come in pre-certified, modular form to enable quick and easy integration with all kinds of equipment, vending machines and kiosks.

Boost retention – help hit your goals with the best membership experience

Our VTAP readers enable the easy deployment of this super-convenient ‘just tap’ experience – for opening turnstiles, setting-up gym equipment, checking-in for a spinning class, or using the club restaurant / café.

Frictionless gym access - make it cool

VTAP NFC Wallet readers automatically select the correct membership pass when a phone or Apple Watch is tapped, allowing members to breeze through a turnstile or entrance door without having to search for a QR code or physical card or fob.

The Apple Wallet and Google Wallet apps are always on standby for immediate use, just as they are for contactless payment.

Several models of VTAP reader are available for controlling access, including ones that are fully compatible with existing systems and RFID cards, and others that can be connected directly to cloud membership systems and turnstiles, eliminating the need for legacy hardware.

Equipment check-in - join the dots

Equipment manufacturers use VTAP readers within their own products to provide club members with the same superior ‘just tap’ experience throughout the gym.

Members can tap to login to smart gym equipment that automatically configures itself to the user’s preset preferences, and shares fitness performance data with cloud apps for progress monitoring.

Our VTAP readers come in pre-certified, modular form to enable quick and easy integration with all kinds of equipment, vending machines and kiosks.

Improve operations and streamline processes

Digital NFC membership passes in Apple Wallet and Google Wallet can help drive real business improvements, from preventing fraudulent membership sharing to streamlining membership management and reducing environmental impacts.

Prevent membership sharing & protect profitability

NFC-enabled membership passes are protected by the security architectures of Apple Wallet and Google Wallet, and all pass data exchanged with VTAP readers is securely encrypted. Unlike QR codes, NFC passes can’t be copied through simple screen-grabs and shared with non-members.

Save on issuance and management

Mobile wallet membership IDs avoid the costs and delays incurred with physical IDs – from printing and distribution, to dealing with missing or damaged cards. Cutting out plastics helps save the environment as well.

Streamline class check-in

Our cloud-connected VTAP readers can be used stand-alone for members to self-check-in for classes – freeing up staff from time consuming admin.

Prevent membership sharing & protect profitability

NFC-enabled membership passes are protected by the security architectures of Apple Wallet and Google Wallet, and all pass data exchanged with VTAP readers is securely encrypted. Unlike QR codes, NFC passes can’t be copied through simple screen-grabs and shared with non-members.

Save on issuance and management

Mobile wallet membership IDs avoid the costs and delays incurred with physical IDs – from printing and distribution, to dealing with missing or damaged cards. Cutting out plastics helps save the environment as well.

Streamline class check-in

Our cloud-connected VTAP readers can be used stand-alone for members to self-check-in for classes – freeing up staff from time consuming admin.

What our customers say

“It’s really been great to see the club feedback, the member feedback, driving usage in the app- it’s been wonderful… I think that the industry as a whole is starting to evolve – it just has to be easy, it has to be frictionless and ‘on my terms’ and I think things like NFC and what we’re trying to do digitally are really enabling that.”

Ryan Masanz

CTO, Anytime Fitness

“Keepcool is really proud to be the first fitness brand in France to enable its members to go to the gym just needing their phone, with Apple Wallet or Google Wallet. It’s really convenient for them and has been widely welcomed by our members and franchisees, keeping us in the spotlight for innovation and customer service.”

Lucile Devictor

Marketing Director, Keep Cool

Case studies

VTAP mobile wallet readers streamline check-in – Life Time

VTAP mobile wallet readers streamline check-in – Life Time

Front desk member ID and check-in for health and fitness clubsCheck-inGymsClubsVTAP100 USBLife Time Fitness case studyStreamlined club check-in with VTAP NFC wallet readersLife Time fitness operate over 200 exclusive athletic country clubs across America and are...

Ready to revolutionise your gym experience with VTAP?

Whatever infrastructure you have in place, we can advise on how to easily and cost-effectively upgrade to take advantage of NFC mobile wallet membership IDs.